Vision Zero Action Plan

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Project Overview

This Plan guides policies and programs with the goal of eliminating fatalities and severe injuries on Cupertino roadways by 2040 for all roadway users, including those who walk, bike, drive, ride transit, and travel by other modes. Vision Zero programs prioritize safety over other transportation goals, acknowledge that traffic fatalities and serious injuries are preventable, and incorporate a multidisciplinary Safe System approach.

Safe Systems Approach

Cupertino’s Vision Zero Plan adopts the Safe System approach to eliminate traffic-related deaths and serious injuries by designing a transportation system that anticipates human mistakes and minimizes their consequences. This approach, guided by principles like shared responsibility, proactive safety, and redundancy, focuses on reducing crash severity and prioritizing the protection of vulnerable road users. Key strategies include speed management, safer infrastructure design, and equitable safety measures that benefit all residents. Read the adopted Vision Zero Plan to learn more about its principles and the recommended actions for achieving the Plan's vision.

 

Vision Zero History

Beginning in 1997, Vision Zero is an international effort to eliminate all fatal and serious injury traffic crashes. Adopted by communities across the United States, Vision Zero is a belief that these crashes are preventable and that changed attitudes and approaches will enable success.

 

What is Vision Zero

Key Principles

  1. Traffic Deaths and severe injuries are preventable.

  2. Human life and health are prioritized within all aspects of transportation systems.

  3. Human error is inevitable, and transportation systems should be forgiving.

  4. Safety work should focus on systems-level change above influencing individual behavior.

  5. Speed is recognized as the fundamental factor in crash severity.

Vision Zero encourages cities to adopt policies and implement programs and procedures that can eliminate the potential for serious injury and fatal traffic-related crashes to occur. Cupertino's goal is to eliminate all serious injury and fatal traffic-related crashes by 2040.

Cupertino Project Goals

To eliminate traffic-related serious injuries and deaths in Cupertino by 2040

  • Prioritize people first over motor vehicular speed

  • Prioritize projects based on safety and equity

  • Prioritize funding to align with safety/multi-modal projects

  • Evaluate and revise engineering/design standards and planning documents to promote sidewalk connectivity and reflect Vision Zero commitment

  • Partner with schools, non-profit organizations, and our community to develop projects and collaborations that align and support Vision Zero 

Community Meetings

October 04,2023

City staff held the project's first community meeting on October 4, 2023. The purpose of the meeting was to introduce the project to the community and to collect feedback. The goals and process of vision zero, collision trends, high injury network, collision profiles, counter measures, and next steps were presented/discussed, followed by open discussion. The meeting concluded with a Q&A session, where speakers were given opportunity to speak, and City staff/Consultant responded to questions asked.

January 23, 2024

City staff held the project's second community meeting on January 23, 2024. The principles and benefits of the Vision Zero plan, process, collision analysis, countermeasures toolbox, collision profiles, action plan, vision zero programs, and next steps were presented and discussed, followed by an open discussion. The meeting concluded with a Q&A session, where speakers were given the opportunity to speak, and the city staff and consultants responded to questions asked.

Final Plan

See the link below for the final Vision Zero Action Plan, adopted by City Council on July 09, 2024.

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